Idaho State Statutes - Idaho Attorney Directory

It shall be unlawful and a
violation of this chapter for any person to sell, market, promote, advertise
or otherwise distribute any card or other purchasing mechanism or device,
which is not insurance, that purports to offer discounts or access to
discounts from health care providers in health-related purchases where:
(1) Such card or other purchasing mechanism or device does not expressly
provide in bold and prominent type that the discounts are not insurance;
(2) Such discounts are not specifically authorized by an individual and
separate contract with each health care provider listed in conjunction with
the card or other purchasing mechanism or device; or
(3) The discounts or access to discounts offered or the range of
discounts or access to the range of discounts offered are misleading,
deceptive or fraudulent, regardless of the literal wording used.
(4) Nothing in this chapter shall be construed to apply to:
(a) A customer discount or membership card issued by a store or buying
club for use at that store or buying club;
(b) A benefit administered by an insurer, a carrier or a managed care
organization as defined in sections 41-103, 41-2212 and 41-3903, Idaho
Code, respectively.

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